Fashion Crossover reflects on the most memorable and striking shows from LFW SS19. From live singers to professional ballet dancers, this season had it all in terms of a performance.
The 68th London Fashion Week saw a first for many designers and fundamental changes in the fashion industry.
With fashion week rounding up the upmost stylish and fashionable people, LFW SS19 streetstyle did not disappoint. An array of striking looks incorporated London’s fashion festivities, with fashion week attendees ensuring they remained as stylish as the models strutting down the runway. 
In times when ‘unpredictability is the new normal’, industries have no choice but to overcome external challenges and adapt to the changing industrial landscape in order to remain relevant.
On the 26th of March 2018, Fashion Crossover London was honoured to be invited to attend the amfAR Gala charity event in Hong Kong as representative for the international emerging designer. The annual amfAR Gala charity event has been a long established aristocratic function, with admission only made accessible to the most influential and affluent members of the society. This was the fourth year that the event has been held at Shaw Studios in Hong Kong, where the honorees included fashion designer and UNAIDS Ambassador Victoria Beckham, international actress and amfAR Ambassador Michelle Yeoh, and leading Hong Kong businesswoman and philanthropist Pansy Ho. 
In March 2018, following the successful industry talk at Instituto Marangoni from the previous year, our Founder and Managing Director of Fashion Crossover London, Since Wang was invited by the school again to make a presentation at its London campus as part of its Industry Exchange. Founded in Milan in 1935, Istituto Marangoni is a private Italian school of fashion and design, and became a Scuola Professionale Artistica "professional art school" in 1942. The establishment has gained enormous reputation in the global fashion industry.
Historically, there is one course from a London academy, that is truly respected, and internationally recognised, for discovering some of the best professional talents in the fashion industry. Yes, it is the MA Fashion course from Central Saint Martins. For years, this course has demonstrated an unfailing ability, to unearth world class designers such as Alexander McQueen, Stella Mccartney, Christopher Kane, Mary Katrantzou and Molly Goddard, and to transform their raw talent into trend changing prowess. As a result, the reputation of the course does not only echo around Europe, but is extended across every corner of the world.
Here at Fashion Crossover London, this is the first time our team has attended one of Matty Bovan's shows; and what a first show to attend! Not only was the beautiful Adwoa Aboah there at the opening of the show, but there were also various high profile models, such as Winnie Harlow, wearing his extravagant and wonderful pieces.
Standing in front of The Law Society, 113 Chancery Lane; right across the street from the Royal Courts of Justice, we were at first slightly perplexed by the chosen location, as we entered the venue for the Roberta Einer AW18 presentation. One could not help but question: Why was a fashion event being held at a venue that had so little to do with its creative industry? We soon discovered the answer, as we witnessed the content of the presentation.
Something extraordinary has occurred in this year's London Fashion Week: Queen Elizabeth has paid a visit to the venue at 180 Strand, and awarded Central Saint Martins' 2016 MA Fashion graduate Richard Quinn with the inaugural Queen Elizabeth II Award for British Design at Quinn's own Catwalk show.
Rejina Pyo, the award winning Korean born fashion designer presented her stunning AW18 collection this past London Fashion Week. Although it was only Rejina's second ever catwalk show, Rejina was able to demonstrate her brand's steady rise by filling out the front seats with powerful buyers from across the world. The streetstyle looks were as thought through as the catwalk shows, where we saw various attendees wearing Rejina's previous collections. This time around, Rejina Pyo chose to showcase her collection at the decorative stretch of Burlington Arcade amongst its individual and high prestige boutiques.
Celebrating the New Year, the extreme coldness welcomed London Fashion Week Men’s AW 18/19. Even though the London weather was still severe, it wasn’t enough to deter the snazzy crowd who came all the way to attend this prestigious celebration of men’s fashion. That is why our team felt so compelled to see the show as it guaranteed that we were going to see people in unique styles on each street we walked along toward the show venue. And that, we assumed, was just how everyone one else felt, all of them heading to London Fashion Week Men’s. 
The 11th instalment of men’s fashion week kicked off in the capital on 6th January 2018. With a bitter chill, the Fashion Crossover London crew armed itself with hot coffee, scarves and gloves, and landed at the London Fashion Week venue in 180 Strand safe and sound. Probably it would be a pertinent weather for the fashion people to be puffed up with feathery and fluffy fur coats.
London Fashion Week Men's Autumn/Winter 2018 kicked off with the celebration of the 11th season of biannual celebration of British menswear. This time round the schedule was more chock-full than ever before. In the world of men’s fashion, London has always been deep-rooted in classic tailoring, and I would bet no other cities could excel how London does. Without exception, we were again excited to be mesmerised into the true spirit of British tailoring tweaked with a sense of humour.
Ever since the days of exploration to Asia along the Silk Road, Italy has always been the pioneer in reaching out to different parts of the globe, to seek for new inspirations, and at the same time, to share its own unique culture with the rest of the world.
On the 26th October we were very excited to have our biannual PRESS DAY in Central London at the Oui 2 Rooms showroom. 
Shanghai street style is exploding this year as the people in China are growing bolder and more experimental with what they wear. The event welcomed the SS18 collections and with it came the glamorous, the quirky and the spectacular. 
The class of 2017 Fashion MA took over the the world's leading contemporary Design Museum in the heart of Kensington to launch their new collections on Thursday 19th October. The Fashion Crossover Team were honoured to have been personally invited to the showcase by Anna Paolillo, Kingston University’s Placements Officer.
The classic German footwear brand, Birkenstock collaborated with two remarkably talented Chinese designers, Jiang Sheng and Ms MIN for their SS18 collections during Shanghai Fashion Week. Our Managing Director, Since Wang was personally invited by the CEO of Attila & Co, Andrea Longhi to The Deer Park Installation, who had organised the event.
Our Managing Director, Since Wang, was personally invited to the opening private press event of the White Show Milano in partnership with Shanghai Fashion Week by CEO, Brenda Bellei Bizzi on the 12th October.
The street style at London Fashion Week is incomparable and always will be. LFW SS18 was a festivity of London's contrasting societies and subcultures, varying from kaleidoscopically, vibrant club kids wearing their own colourful formulations to the impeccably flawless dressers sitting front row, this year had it all. 
The fashion crowd filled with models, bloggers, designers and photographers have gathered and Instagram is in overload for London Fashion Week SS18 and we were one of the lucky ones to get passes to get into the prestigious event.
Julien Macdonald’s SS18 show had the A list fans out in force, with a star-studded front row including Ronan Keating, Tom Daley, Amanda Holden and Rachel Stevens. However, Macdonald also lined up a range of big names to walk his runway. Hailey Baldwin, Winnie Harlow and Victoria's Secret Angel Alessandra Ambrosio strutted down the catwalk before joining the designer for the show's dramatic finale.
Glistening glamour, elaborate ornamentation and superlative shades are what we absolutely adore about Roberta Einer’s creative aesthetic, and her SS18 presentation at the old Central Saint Martin’s building, where the designer graduated, did not disappoint.
Well didn't that fly by? It felt like only last night we were surrounded by a heap of clothes, ready to be bagged and tagged for our first ever Insider Sample Sale.On Thursday the 24th August, Fashion Crossover London gave all fashionistas a date for their designer diaries, hosting the event in our London Showroom. Our concept was natural flowers and plants, which is what we decked our venue out in, in order to bring the outside in, resembling that of an Instagram aesthetic dream.
Last month, the Fashion Crossover London team travelled to Guangzhou, one of China’s capital cities to meet our retail partner, Modern Avenue Group. Only a two-hour train ride from Hong Kong, Guangzhou is the up and coming fashion city in China, making it the perfect location to discuss collaborations and the direction of future projects with Modern Avenue Group. 
Nothing can stop the force that is London Fashion Week Men’s. Come rain or shine the fashionista’s marched through the capital’s streets to celebrate the events 5th Anniversary. Asian designers have been on the rise recently and the buzz around them at LFWM saw that they were a force to be reckoned with in the industry this year. It was exciting to see the range of emerging and established Asian designers having a huge influence and offering a range of visions in both the showrooms and on the runways. 
Mix together 22 catwalk shows and 60 of the best fashion universities, and you’re left with Graduate Fashion Week 2017. It is the showcase for the imagination and risks; influencing the way fashion works and appears. Showcasing over 1,000 students work and attracting over 30,000 guests, the yearly event boosts the careers of the UK’s smartest fashion talent into conventional consciousness. 
From Model to Stylist to TV Presenter and everything in between, Judy Chou is making herself heard.
On the 27th April we hosted our biannual PRESS DAY AW 2017 in the Oui 2 Rooms showroom in collaboration with POP PR in Central London.
Last Saturday during the roundup of London Fashion Week events, Fashion Crossover London and our creative Judy Chou attended the Oxford Fashion Studio show to see our graduate designer, Annie Eunbyeol Choi, present for the very first time. Choi’s pieces were worn by Taiwan’s top fashion icon, Judy at the recent NYX Hollywood event.
We started off London Fashion Week in style as we headed down to the Saw Swee Hock Student Centre to check out Roberta Einer's new AW17 collection. The designer has a resumé that will have you inundated with jealousy as she's worked with huge names such as McQueen and Balmain, and her spirited designs have been featured in the likes of Vogue, Elle and i-D magazine. 
Late on Friday afternoon we were honoured to have been invited to Haizhen Wang’s presentation at London Fashion Week Autumn/Winter 17. Due to the high popularity and reputation of the designer, we were queuing in line for this 'invitation-only' event outside of the small Swiss Church near Covent Garden.
Another catwalk we had the pleasure of seeing over London Fashion Week Autumn/Winter 17 was the show of acclaimed Turkish fashion designer Bora Aksu. He is a London based Central Saint Martins alumnus who collaborates with big fashion houses internationally and dresses celebrities. We are very pleased to have been invited to view his latest collection.
On early Friday morning our team attended the opening of the Fall/Winter 2017 London Fashion Week - the Teatum Jones catwalk show - the fashion lovechild of designers Rob Jones and Cat Teatum.
February is a busy month for the fashion industry, from runway shows held in all the major fashion capitals to trade shows such as PURE London, one of UK’s largest biannual buying event. 
Istituto Marangoni knows how to ring in the new year. With the month of January dubbed as ‘Career Month’, it was a great way to keep spirits high. Our founder Since Wang was invited to speak with the likes of Alexandra Shulman, Fashion Scout, Versace, Selfridges and WGSN.
On Wednesday, our founder Since Wang was invited back to her alma mater to give a presentation. That morning, Central Saint Martin’s campus was just waking up from its late night slumber with fewer than usual students hanging around the Victorian granary. Walking into the intimate sized classroom were students ranging from BA Textile Design, BA Jewellery Design and MA Material Futures previously known as Textiles Futures.
At the Istituto Marangoni campus in London, Michelle Duguid, Senior Fashion Editor at ELLE UK, sits down with Lucy Choi to discuss her unconventional yet seemingly predetermined path into fashion.
Expecting nothing short from a label with strong ties to London’s subcultures, the Blood Brother presentation was an animated production of bygone days. Amidst the reverberating soundtrack and the well-trained spotlights, the audience snaked around the concrete platform decked with washed up wares – blackened barrels, rusty chains and caged buoys – an allusion to the River Thames inspiration of the collection. The River Thames, London’s central vein, has drawn in visitors and locals alike. The city’s iconic buildings frame the murky waters and its banks have produced many of London’s historic subcultures, most notably mud larkers and ferry men. It is from these under the radar profiles that Penelope Tucker, designer for Blood Brother, drew inspiration.
On the walls of Raymond Berthold’s studio are photographs of scratches, scars and stitches embedded deep into the skin, 3D printed prosthetics, curved metal body braces and athletic tape coiled around arms and legs.
Inside the prestigious Istituto Marangoni London’s campus located on Fashion Street – aptly named – sits the distinguished Hilary Alexander OBE, named journalist of the year (1997 and 2003) in the British Fashion Awards and the former fashion director of the Daily Telegraph. Sharing the stage with the Officer of the Order of the British Empire are two not-so-recent graduates. 
On 5th December, Since Wang, founder of Fashion Crossover London, was invited to attend a business networking event with a focus on the collaboration between Chinese and western companies. 
On 20th October 2016, we were pleased to present our first press event in Oxford Circus, in the heart of Central London, where we showcased four of our designer brands. 