The street style at London Fashion Week is incomparable and always will be. LFW SS18 was a festivity of London's contrasting societies and subcultures, varying from kaleidoscopically, vibrant club kids wearing their own colourful formulations to the impeccably flawless dressers sitting front row, this year had it all.
Continuing from last season's success, numerous influencers such as magazine editors and bloggers from New York and Dubai approached us wanting to wear our pieces as we represent a wide range of emerging designers from all over the world and they wished to help further enhance their promotion in the industry, showing that it is not all about big names and high end brands but the quality, look and feel of the pieces, which is something Fashion Crossover strongly develop and encourage. We were especially exciting to witness the editor of Mess Magazine, Domi Perek being featured on Vogue wearing Kingston graduate designer Ningyao Zhang and High Snobiety wearing Central Saint Martin graduate designer Jin Lee. Thanks to our Graduate Talent Programme, these designers have been featured on well known publications. We are always trying to discover and promote the best, emerging designers who have something new and exciting to offer as we believe and understand that they are the future of fashion, which reflects the core aims of our Graduate Talent Programme.
The fearless attitude that isn’t held back just because it’s raining didn’t stop the fashionistas wearing their tinted shades, platform sandals and faux fur. Never overlooking the finer details is what we loved about the street style we spotted this year. Instagrammable individuals strutted between the SS18 shows, filling us with fun, edge and confidence.
The unapologetically dapper beings provide us with style that you’ll want to take into the new season. So check out the best, unsurpassed looks from the SS18, because every street is a runway.
We were in for a treat as extravagant individuals brought their A games in terms of outfits. High end silhouettes, bold colours and printed textures shone bright from Fashion Scout shows to BFC catwalks front rows and everything inbetween.
It was also a joy to see Fashion Crossover London’s very own designer pieces being worn by an array of stylish fashionistas, which including, New York Blogger, Scarlett Hao, editor of Mess Magazine - Domi Perek, founder of The Young Guidance - Alex Guiste, stylist and photographer - Ana Maddock and stylist Ceecee O’Neal but to name a few.