Alvin Lam studied Fashion and Textiles in Hong Kong before moving to the UK to do his masters. London culture heavily inspires Lam, particularly those based around gender. His designs are filling the gap between targeted gender-specific and androgynous apparel. Alvin is redefining industry standards on gender fluidity through his convertible and neutral designs that imply clothing is not personalised to gender, and this indistinctness makes the garments somewhat universal. Using playful minimalism and reflecting on issues surrounding subjective character, acceptance and unity his collection is about personality rather than masculinity or femininity.