Ever felt like you see faces in cloud constellations or other random objects? This phenomenon of Pareidolia is exactly what Turkish jewellery designer Ayse Daga aims to reflect with her sustainable jewellery collection. The Central Saint Martins Alumna relies on found gems and objects to create a truly bespoke collection complete with unique engravings and naturalistic details. Ayse Daga’s collection has been featured in Overdue Magazine, Ciel Paper Magazine and most recently in the September issue of Harper’s Bazaar UK, discover just why this one of a kind jewellery is taking the fashion industry by storm!
"There are so many ways for a designer or a creator to be sustainable, and there is no right or wrong way"
"I have discovered I have a deeper affinity with pieces that have a significant story and meaning encapsulated within them"
Shop Ayse Daga's full collection