
Madeleine Wozencroft presents a time capsule, depicting a story based on themes of the Orient, glamorised by 1930’s Hollywood creations. Executed in a contemporary style, that pays tribute to Chinese traditions. To inspire the modern take on, traditional Chinese culture, drawn from mythical creatures and motifs. A sense of nostalgia is embossed in the collection as it resurrects the ashes of a long-gone era evoking the mysterious, the exotic and the luxurious elements that come to play. A timeless period in history, where the ostentatious extravagant fashion style is heavily characterised by the Hollywood movie stars of that age.

Inspired by the Wong Kar-Wai film, “In The Mood for Love”, the colour palette of “Hollywood of the East”, exposes the melodramatic mood which illustrates a romantic aura. The film; a story of extraordinary love, obstructed by faith, is communicated through whimsical colours that inter-blend lush reds, bright magentas, rustic oranges, and radiant blues.

The fabric choices hand picked from second hand thrift shops, creating elegant flowing lines to exaggerate the female physique. Varieties of silk, velvet, and embroidered textures are used throughout the collection to capture that iconic era of the Golden Years. All fabrics were hand screen-printed, to appreciate slow fashion sustainability.

The collection merges fashion with the beauty of Chinese culture, weaving in the designer’s personal dilemmas through the textiles produced, causing a process of metamorphosis from the concept into the creation of wearable pieces of art.
Contact Information:
Website: https://madeleinewozencroft.com/
Instagram: madeleinewozencroft
Email: madeleine.wozencroft@gmail.com