Qiqi Zhang graduated from the Fashion BA course from Kingston University in 2017. Zhang has been very passionate about introducing traditional cultural elements into contemporary pieces, elevating the traditional designs by injecting a dramatic element.

Zhang aims to break the boundaries of gender recognition, and at the same time, creating fashionable pieces focusing on practicality for everyday use.

The designs feature oversized and unisex garments in asymmetrical and geometrical silhouettes, coupled with sensible layers, creating a trend inspired by personal style. Zhang's work has been featured in the 2017 Graduate Fashion Week, and she is currently undertaking her Fashion MA course at the University of Kingston.