Shaofen is an alumna of London College of Fashion, specializing in Womenswear. She graduated in 2017 and was listed amongst ’10 designers to watch from the London College of Fashion’s Fashion show’. Shaofen launched her namesake label in 2019, offering timeless, modern yet effortless Ready-to-wear pieces. Her collections are often informed by experimenting with variations of scales and shapes in 2D before translating it onto fabrics resulting in clothing with clean cuts which reflects her personal identity.

Shaofen clothes are clothes you will actually wear - one that will remain with you throughout seasons and trends. Shao Fen does not compromise style for wearability nor comfortability. There will be no boundaries for who you really want to be, as there will be something for everyone regardless of age, sexuality or race.

Buy smart, go after the ones you will keep going back to. While we will always be here for you whenever, wherever.