The beautiful culture and sceneries of the country inspired Wiam to create garments for both Yemeni and British women who would feel commutable and happy to be celebrating other cultures.
Throughout the design process, Wiam elevated the traditional British female workwear and combined this with the Yemeni culture creating practical yet stylish garments suitable for the working environment. Wiam managed to use different types of fabric from luxurious silk to traditional Yemeni fabric adding pops of colour giving a refined finish for a professional yet on-trend look. Taking into consideration the needs of both a British and Yemeni women, Wiam designed scarfs for her collection adding a touch of flair to her looks with the alternative of styling it as a scarf, headscarf or a san accessory. Therefore, this stylish yet sophisticated take on British workwear has been adapted to not only include other cultures but also celebrate them with bright bold colours and the use of traditional fabrics and patterns.